Instagram is Testing a New 'Challenge' Sticker to Prompt User Engagement

Instagram is Testing a New ‘Challenge’ Sticker to Prompt User Engagement

With virtually everyone working from home these days, the days can become boring—but did you know that you can actually catch some fun with friends on Instagram? Instagram is Working on a New ‘Challenge’ sticker for Stories which would enable users to call on their connections to participate in visual competitions, prompting more engagement.

Almost a week ago Jane Manchun Wong  said “the social media giant is currently testing a new stickers called “Challenge.” According to Wong, the new sticker will enable you nominate one of your friends for a challenge.

And now Instagram officially announced about the sticker, and Instagram announced statement confirming the test.

As per Instagram : ” They are testing a Challenges sticker in Stories. You can join challenges when you tap the sticker in other people’s Stories or if you’re nominated by a friend.”

However, Jane already has a rich pedigree with inside stories like this one, and this Challenge sticker is likely to hit a global launch once all tests have been completed by the Instagram.

Source: Instagram Blog

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